Is School's Out! free for parents?

Yes. Always free for parents. No credit card, no paywall. We may eventually charge camps for Featured placement — never families.

How do you pick which camps to list?

Every camp is manually reviewed. We check the website, confirm the ages and location, and only list operators running real programs in the neighborhoods we cover.

Does School's Out! take a cut of camp bookings?

No. We're a directory, not a broker. Parents book directly on the camp's website. Camp operators keep 100% of every booking.

Will my family data be shared?

No. Kid data stays on your device per our COPPA-aligned design. The only data we store on our server is the email you give us for closure reminders — and you can unsubscribe any time.

What if my kid's school isn't listed?

Use the city request form. Tell us the city (and your email) and we'll email you the moment we add your school or expand coverage.

Who built School's Out!?

Noah (age 8) and his dad, in Coral Gables. Noah sketched the first version on a napkin during Spring Break 2025 — when every camp was already sold out.

Is "Spanish-first" different from translating an English page?

Yes. Translating English to Spanish produces stiff, literal copy. Spanish-first means writing natively in the Spanish a Miami parent actually speaks — Caribbean-flavored, with English loanwords kept verbatim where natural ("spring break", "summer camp", "after-school"). Most translated-from-English camp pages skip the cultural cues a Miami-Dade Spanish speaker scans for.

How big is the addressable Spanish-search market?

Conservative estimate: 35-40% of Miami-Dade families with elementary-age kids do at least some summer-camp research in Spanish. Miami-Dade County is ~68.7% Hispanic per Florida EDR; about half of those families plan in Spanish. That is a third of the market your English-only competitors are not indexing for.

Does School’s Out! charge extra for Spanish coverage?

No. Bilingual EN/ES coverage is included in the free tier. Submit your description in both languages when you list (or one and we’ll review/translate). The Spanish view ships with inLanguage: es-US schema so AI engines treat it as a first-class Spanish-language source, not a translation.

Spanish-first marketing for Miami-Dade summer camps

Look at the top 10 Google results for "campamentos de verano Miami" in incognito mode. Compare to "Miami summer camps." Notice how many of the same camps appear in both — and how many of the major Miami camp directories are completely absent from the Spanish SERP. That gap is your opportunity.

The demographic math

Miami-Dade County is approximately 68.7% Hispanic per Florida's Demographic Estimating Conference. Miami city is even denser at approximately 71.5% per Data USA. Spanish-language preference within Hispanic households varies — Cuban-American multi-generational families often speak English first; recent arrivals from Venezuela, Colombia, and Central America often plan in Spanish.

What a Spanish-first listing actually looks like

Spanish-first does not mean "translate the English page to Spanish." That gets you a literal translation that reads stiff to a Miami parent and skips the cultural cues a Miami-Dade Spanish speaker actually scans for. Spanish-first means writing the description natively, in Caribbean-flavored Spanish appropriate to Miami-Dade — and accepting that some English words (spring break, summer camp) are used verbatim by Spanish speakers and should stay untranslated.

A 30-minute checklist

Write your camp description in Spanish first (or rewrite the English version after — many operators find the Spanish version is actually clearer and rewrite EN to match).
Keep these as loanwords: "spring break", "summer camp", "after-school", "drop-off", "pick-up". Miami-Dade Spanish uses these verbatim.
Translate scheduling specifics literally: "9 a.m. a 4 p.m." not "9 AM hasta 4 PM" (Spanish AM/PM is a-with-period).
Note "edades 4-9" not "edades 4 a 9 años" — Miami Spanish parents skim age ranges the same way English ones do.
If your staff is bilingual, say so explicitly: "Personal bilingüe inglés/español." Many parents filter for this.
If you do NOT offer Spanish-language instruction, do not falsely claim "bilingüe." Parents notice on day 1 and word travels in WhatsApp groups within hours.

Where to publish your Spanish-first content

Your own website is the obvious place — add a /es URL or a language toggle. The leverage move beyond that is to publish on a directory that natively indexes Spanish content for AI engines. School’s Out! ships every camp listing in both languages with proper schema annotations (inLanguage: es-US on the Spanish view), so the Spanish version surfaces in ChatGPT and Perplexity answers in Spanish — not just Google search results.

WhatsApp + parent groups

Miami-Dade Spanish-speaking parent communities live primarily on WhatsApp, not Instagram or Facebook. A bilingual flyer that fits a phone screen and screenshots cleanly into a WhatsApp group is worth more than a polished Instagram reel. Make sure your listing URL is easily shareable — short, no tracking parameters that look spammy when pasted, and the canonical link includes the Spanish path so a Spanish-speaking parent who taps lands on the Spanish surface, not the English one.